Search Engine Optimization

 

SEO. Why do you need it? Why does it matter to your business?

With over eight billion websites and only 10 first-page listings on Google, the online competition for those coveted spots is exploding. We know that only one percent of online traffic click-through to the second page of Google search results. If your customers don’t find you on page one, they go to your competitors website.

Capture your place at the top of Google with a search engine optimization (SEO) plan for your website. Google constantly and unapologetically changes their algorithms for more accurate and relevant search results to its users. This means an ongoing and well-planned digital marketing strategy must have a strong SEO component, which is needed for any business website to stay on top and relevant.

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What is SEO?

SEO is a strategic way to not only make a quality website, but to encourage Google to better rank (and list) your website. Just a few factors that are important include quality content, proper website structure and navigation, keywords and linking. Only through search engine optimization (SEO) can your website show up on the first page of Google in the organic listings. What is an organic listing? What about the Google Ads? Why all the fuss about Google? What about the other search engines?

Here’s a few facts to help you better understand the complexity of Search Engine Optimization:

  • Organic Google listings contain the websites that are NOT paid Google ads.
  • Google ads appear on the top three spots and down the right side of the search results page.
  • You cannot BUY your way to a first page Google listing in the organic results.
  • 92.37 percent of all website searches world-wide are performed on Google.
  • The first Google organic search result gets an average traffic share of 32.5 percent
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How can you compete better?

The InfoStream Solutions team is highly experienced in providing quality search engine optimization (SEO) that makes a difference for our websites online. Showing up high on search engine results drives traffic to your site – which brings you leads and generates customers.

We lay the foundation for a strong presence online. InfoStream is heavily invested in using the best gold-standard SEO tools and latest SEO techniques to ensure that your website is prominently displayed on Google. We build your website structure, content and online reputation to perform well with search engines. We execute on-page SEO when your site is complete and make sure Google and other search engines can easily and efficiently index your site. We ensure that your website impacts the same impression to search engines as you’d want it to.

Because your new website will be designed and developed by InfoStream, it will be accurate, functional, full of SEO-friendly content, and easy to use, and Google will love you!

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We Can Help

InfoStream’s team recognizes that SEO must be on-going so we offer Internet Marketing services to all of our customers. We encourage promoting and marketing your website to get the most return on your investment. Contact us today to find out more about how SEO will help your business.

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With InfoStream Digital Marketing, our internet leads have increased by 44% from Year 1 to Year 2. On top of that, our sales have grown from $174,000 in 2017 to $480,000 through Nov. 2018. We owe this success to the constant communication and work with InfoStream.

~Spiratex, Sales director

InfoStream has been a great partner. If I have a question, they respond right away, which is very important to me.

~Janitorial Manager, Sam Riegsecker, Marketing Operations Manager

InfoStream did everything they said they would do. And they did it fantastically.

~The Mosser Group, Karen Boedeker

InfoStream makes website production and maintenance a partnership project. If you are willing to participate, it’s going to work for you.

~Lightning Lockers, Rick Osgood, President

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InfoStream Solutions is committed to supporting our family of businesses during this healthcare crisis.  To help you communicate with your customers and employees, we recommend adding an alert bar or pop-up message to your website notifying all visitors of the current status of your business.
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